“My manners, abominable at times, can be sweet. As I grew older I became a drunk. Why? Because I like ecstasy of the mind. I’m wretch. But I love, love,” says the blurb under the Jamie Fame campaign video ‘From the Throne to the Fire.”
Brisbane label Jamie Fame is rock and roll. Inspiration pulled from the days of Woodstock and roughed up skater kids; collections are described as disgustingly wearable. Think of clothing with that dirty loved in feel that comes from having worn a garment until it dies.
They are the gutter, they are the treble, the distortion, your best holey t-shirt, and your favorite worn out shoes. They are the wandering kids with days full of nowhere to be and everything to do.
Tired of the ‘Prep’ fashion takeover Jamie Fame started as your quintessential underground garage brand. Now, Jamie Fame is the epitome of refined-grunge in boutique menswear. Keep an eye out in Black Box for their men’s, women’s, and footwear apparel. Also available online here.